Jayne Cravens
coyoteboard.com (same web site)
All of the material on my web site - the web site you are reading
now - is written by me, unless otherwise noted. My web site,
together with my blog,
is the primary portfolio of my training and consulting.
This page on my site, that you are reading now, links to videos,
social media strategies, guides, proposals, wikis, research papers
and other products that represent my work, most of which are NOT
hosted on this web site.
I have made several very simple videos for the nonprofits I've
worked for, as well as a part of my own training activities, with
my own very limited resources: a low-cost Android smart phone, a
Macintosh Apple computer (usually not the latest version) and a
free version of iMovie. While I know these videos won't win any
awards, they show just how much I can do with very limited
resources, and they all were very well received by their target
audience.
Profile
of Three Habitat for Humanity homeowners in Washington
County, Oregon. (11:52)
Three homeowners who accessed homeownership through West Tuality
Habitat for Humanity talk about how homeownership transformed
their lives.
Volunteer
at the Forest Grove Restore & Support West Tuality
Habitat for Humanity. (2:06)
a short video showing some of those many roles for volunteers at
the Forest Grove ReStore, a thift store that raises funds for
West Tuality Habitat for Humanity.
Birdhouses
available at the Hearts for Habitat Spring Gala Dinner &
Auction, April 27, 2024. (4:01)
a video to create interest in a fundraiser for West Tuality
Habitat, featuring the custom-made bird houses that would be
auctioned at the event. The gala sold out. The music is
copyrighted by the artists also allow such to be used on YouTube
with no pentalty.
les
chats noirs. (2:06)
A personal video I made to show my neighbors their cats were
okay in my care, done as a short French foreign film.
An AIR
2019 Team Talks About the Experience. (4:02)
In this video, two volunteers that were part of a team that was
a part of the Accessibility Internet Rally (AIR) in 2019 say
more about what it was like to be a part of AIR and work with
Grenier pour le Development Intégré, GDIBU ASbL in Congo,
Africa, entirely online. This is a very technical video but the
volunteers that participate in AIR found this and other videos
VERY helpful in understanding what participating in this event
was like.
Safety
in Virtual Volunteering. (5:11)
a short video where I talk about safety issues that need to be
considered when working with online volunteers and how to better
ensure safety in virtual volunteering.
The UN Social Good Summit
& Ukraine: How I leveraged social media (#inno4dev /
#2030now / #uatech4good). My social media strategy
for UNDP Ukraine in association with the UN's Social Good Summit
in 2014. Includes samples of press releases, images and social
media messaging, as well as a look at what worked and what
didn't.
Recommendations for UN agencies in Ukraine to use social media to promote reconciliation, social inclusion, & peace-Building (PDF). I submitted this strategy on October 2, 2014 on my last day as Surge Communications Advisor for UN Ukraine. These recommendations focused on use of Twitter, Facebook, Blogs and other social media to tools. This strategy includes a review of many of the challenges of reconciliation in Ukraine, suggestions for cultivating participation among civil society organizations and government offices, examples of organizations using social media successfully to promote tolerance and respect, suggested messaging, and an outline for how to evaluate efforts.
Social media campaign to promote the International Day of United Nations Peacekeepers. In 2017, a United Nations agency recruited candidates to be in a roster ready for deployment as Digital Media Officers. Part of the requirements for applicants who made it through the first round of the vetting process was to create a social media campaign in just two hours designed to promote the International Day of United Nations Peacekeepers in a mythical country. This is my successful submission that helped get me into this UN roster.
Leading an online discussion regarding Gender and the Digital Divide. In August 2003, I had the pleasure of co-hosting this multi-day online event on the TechSoup community forum with Latifat Kadir of Lagos, Nigeria. Latifat and other women shared their stories of cultural and safety barriers that kept them from computer and Internet-related classes and community technology centers (telecenters, Internet cafes, etc.). It's interesting to note that, in the years since the original discussion a few men have posted to deny there are any barriers to women using the Internet, including in developing and transitional countries. Obviously, much more education is needed. This experience, as well as others, lead to my creation of this resource on my own web site: Women's Access to Public Internet Centers in Transitional and Developing Countries.
Evaluating
Online Activities: Online Action Should Create & Support
Offline Action
Hundreds of "friends" on an online social networking site.
Thousands of subscribers to an email newsletter. Dozens of
attendees to a virtual event. Those are impressive numbers on
the surface, but if they don't translate into more volunteers,
repeat volunteers, new donors, repeat donors, more clients,
repeat clients, legislation, or public pressure, they are just
that: numbers. For online activities to translate into something
tangible, online action must create and support offline
action. What could this look like? This resource can help
organizations plan strategically about online activities so that
they lead to something tangible - not just numbers.
For Local
City & County Governments: You Should Be Using Social
Media. Here's How.
To not be using social media to deliver information and to
engage means you are denying critical information to much of
your community and promoting an image of secrecy and lack of
transparency. In fact, the lack of use of social media can be
seen as your city council or county government trying to hide
something, and even lead to rumors that are much harder to
dispel than they would have been to prevent. This advice talks
not only about exactly what your school should be posting to
social media, but also how to handle tough questions and
criticism.
To see my social media activities in real time, follow me:
Rio Convention Environmental Project in Ukraine Outreach / Marketing Plan (PDF). This initiative, a part of UNDP, was staffed by just one full-time person who is not a communications professional. She wanted to know what she could do within UNDP's communications activities to help reach her initiative's goals, which included changing behaviors and understanding of citizens regarding climate change. This was a "no cost" approach that I authored for her, relying primarily on social media and the UNDP web site to get messaging out.
Guide for Facilitating the Preparation of Women-Focused Development Plans (PDF). By Nika Saeedi, Gender Specialist and Jayne Cravens, Communications & Reporting Advisor, both at National Area-Based Development Programme (NABDP) Ministry of Rural Rehabilitation & Development Kabul, Afghanistan. June 12, 2007. Primary Audience: Afghan ministry staff at all levels. The full document was also shared with partner organizations, such as the United Nations Development Programme (UNDP), and several donor governments.
Workshop for Afghan women to help them improve their public speaking skills (PPT). This was a workshop I put together for female colleagues at the Afghan ministry where I worked in 2007. I researched women teachers and public figures in various Islamic countries and cultures, including in Afghan history, and contacted several Muslim women's groups with a large Internet presence for advice to create this workshop. I also relied on my assistant, a local Afghan woman to help me phrase things properly, and I put her in charge of creating the design around my words in the slide show presentation and including culturally-appropriate photos. Read the notes for each slide, as these offer much more information.
Online
Volunteering @ UNV: A future? (PDF): A review
and proposal regarding the Online Volunteering service at
UNV, with a focus on how online volunteering can be
further mainstreamed into UNV and UNDP. Submitted
internally at United Nations Volunteers in August 2004.
The Last Virtual
Volunteering GuidebookThese are resources I wrote for my web site that I feel most proud of and as a reflection of my professional abilities:
Preventing
Folklore, Rumors (or Rumours), Urban Myths & Organized
Misinformation Campaigns From Interfering with Development
& Aid/Relief Efforts & Government Initiatives
Folklore, rumors and urban myths / legends were interfering with
development aid activities and government initiatives, including
public health programs, for decades, even before the Internet.
These efforts have created ongoing misunderstandings and
mistrust, prevented people from seeking help, encouraged people
to engage in unhealthy and even dangerous practices, and have
even led to mobs of people attacking someone or others because
of something they heard from a friend of a friend of a friend.
With social media, as well as simple text messaging among smart
phones, spreading misinformation is easier than ever. Starting
in 2004, I began gathering and sharing both examples
of this phenomena, and recommendations on preventing
folklore, rumors and urban myths from interfering with
development and aid/relief efforts and government initiatives.
I stopped in 2022, for various reasons. But I hope the
information remains helpful.
Resources
On Volunteerism & Volunteer Engagement / Management
A portal to resources on recruiting & supporting volunteers
(unpaid staff) at nonprofits, NGOs, schools, government
community programs & corporate philanthropy programs. Most
of these resources were created by me. I also link to what I
think are the best resources from others. Altogether, this is an
in-depth, free volunteer management course, the equivalent of a
book.
my home page my consulting services
& my workshops &
presentations my credentials & expertise Affirmation that this web site is
created & managed by a human. My book: The Last Virtual Volunteering
Guidebook contact me or see my schedule Free Resources: Community Outreach, With & Without
Tech Free Resources: Technology Tips for Non-Techies Free Resources: Nonprofit, NGO & other
mission-based management resources Free Resources: Web Development, Maintenance,
Marketing for non-Web designers Free Resources: Corporate philanthropy / social
responsibility programs Free Resources: For people & groups that want
to volunteer linking to or from my web site The Coyote Helps Foundation me on social media (follow
me, like me, put me in a circle, subscribe to my newsletter)
how to support my workTo know when I have developed a new
resource related to the above subjects, found a great
resource by someone else, published
a
new
blog, uploaded a new
video,
or to when & where I'm training or presenting, use any
of the following social media apps to follow me on any of
these social media platforms:
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The art work and material on this site was created and is copyrighted 1996-2026